Challenge
This SaaS platform had invested heavily in traditional SEO with strong Google rankings. However, their technical implementation was optimized for traditional crawlers, not AI models. They were losing deals to competitors who appeared in ChatGPT, Perplexity, and Claude recommendations despite having inferior products.
Approach
We implemented a comprehensive 90-day AI-first transformation: (1) Multi-model audit across 8 AI engines revealed critical gaps, (2) Rebuilt technical foundation with AI-optimized robots.txt, sitemap.xml, and llms.txt, (3) Implemented model-specific content strategies, (4) Created AI-readable product documentation, (5) Launched geo-targeted AI engagement campaigns across North America and Europe.
Results
Share-of-voice increased by 35 percentage points across all 8 tracked AI models. The company now ranks in the top 3 recommendations for 92% of relevant queries in ChatGPT, Perplexity, Claude, and Google AI Overview. Sales team reports 40% of demos now mention "found you through ChatGPT." Pipeline increased by $2.3M in Q1.